M.GT.300 Chapter 14-Creating Collaborative Partnerships
MGT300 Chapter 14-Creating Collaborative Partnerships
Ø Teams, Partnerships, and Alliances
Ø Organizations create and use teams,
partnerships, and alliances to:
· Undertake
new initiatives
· Address
both minor and major problems
· Capitalize
on significant opportunities
· Organizations
create teams, partnerships, and alliances both internally with employees and
externally with other organizations
Ø Collaboration system –
supports the work of teams by facilitating the sharing and flow of information
Ø Organizations form alliances and partnerships
with other organizations based on their core competency
· Core
competency – an organization’s key strength, a business function
that it does better than any of its competitors
· Core
competency strategy – organization chooses to focus specifically
on its core competency and forms partnerships with other organizations to
handle nonstrategic business processes
Ø Information technology can make a business
partnership easier to establish and manage
· Information
partnership – occurs when two or more organizations cooperate by
integrating their IT systems, thereby providing customers with the best of what
each can offer
· The
Internet has dramatically increased the ease and availability for IT-enabled
organizational alliances and partnerships
Ø Collaboration Systems
Ø Collaboration solves specific business tasks
such as telecommuting, online meetings, deploying applications, and remote
project and sales management
Ø Collaboration system – an
· IT-based
set of tools that supports
· the
work of teams by facilitating
· the
sharing and flow of information
Ø Two categories of collaboration
· Unstructured
collaboration (information collaboration) - includes document exchange,
shared whiteboards, discussion forums, and e-mail
· Structured
collaboration (process collaboration) - involves shared
participation in business processes such as workflow in which knowledge is
hardcoded as rules
· Collaboration
Systems
Ø Collaborative business functions
Ø Collaboration systems include:
· Knowledge
management systems
· Content
management systems
· Workflow
management systems
· Groupware
systems
· Knowledge
Management Systems
Ø Knowledge management (KM) – involves
capturing, classifying, evaluating, retrieving, and sharing information assets
in a way that provides context for effective decisions and actions
Ø Knowledge management system – supports
the capturing and use of an organization’s “know-how”
Ø Explicit and Tacit Knowledge
Ø Intellectual and knowledge-based assets fall
into two categories
· Explicit
knowledge – consists of anything that can be documented, archived,
and codified, often with the help of IT
· Tacit
knowledge - knowledge contained in people’s heads
Ø The following are two best practices for
transferring or recreating tacit knowledge
· Shadowing –
less experienced staff observe more experienced staff to learn how their more
experienced counterparts approach their work
· Joint
problem solving – a novice and expert work together on a project
Ø Reasons why organizations launch knowledge
management programs
Ø KM Technologies
Ø Knowledge management systems include:
· Knowledge
repositories (databases)
· Expertise
tools
· E-learning
applications
· Discussion
and chat technologies
· Search
and data mining tools
Ø KM and Social Networking
Ø Finding out how information flows through an
organization
· Social
networking analysis (SNA) – a process of mapping a group’s
contacts (whether personal or professional) to identify who knows whom and who
works with whom
· SNA
provides a clear picture of how employees and divisions work together and can
help identify key experts
· Social
Networking
Ø Content Management
Ø Content management system (CMS) –
provides tools to manage the creation, storage, editing, and publication of
information in a collaborative environment
Ø CMS marketplace includes:
· Document
management system (DMS)
· Digital
asset management system (DAM)
· Web
content management system (WCM)
Document management system (DMS)
Ø Supports the electronic capturing, storage,
distribution, archival, and accessing of documents
Digital asset management system (DAM)
Ø Similar to DMS, generally works with binary
rather than text files, such as multimedia files types.
Web content management system (WCM)
Ø Adds an additional layer to document and
digital asset management that enables publishing content both to intranets and
to public Web sites
WORKING WIKIS
Ø Wikis - Web-based tools that make it easy for users to add, remove, and change online content
Ø Business wikis - collaborative
Web pages that allow users to edit documents, share ideas, or monitor the
status of a project
Ø Business wikis
Ø Workflow Management Systems
Ø Work activities can be performed in series or
in parallel that involves people and automated computer systems
Ø Workflow – defines all the
steps or business rules, from beginning to end, required for a business process
Ø Workflow management system –
facilitates the automation and management of business processes and controls
the movement of work through the business process
Ø Messaging-based workflow system –
sends work assignments through an e-mail system
Ø Database-based workflow system –
stores documents in a central location and automatically asks the team members
to access the document when it is their turn to edit the document
Ø Groupware Systems
Ø Groupware – software
that supports team interaction and dynamics including calendaring, scheduling,
and videoconferencing
Ø Videoconference - a set of
interactive telecommunication technologies that allow two or more locations to
interact via two-way video and audio transmissions simultaneously
WEB CONFERENCING
Ø Web conferencing - blends
audio, video, and document-sharing technologies to create virtual meeting rooms
where people “gather” at a password-protected Web site
INSTANT MESSAGING
Ø E-mail is the dominant form of collaboration
application, but real-time collaboration tools like instant messaging are
creating a new communication dynamic
Ø Instant messaging - type of
communications service that enables someone to create a kind of private chat
room with another individual to communicate in real-time over the Internet
Ø Instant messaging application
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